Accelerate Your Business
Growth with USSD
Streamline Customer Engagement and Improve Service Delivery.
What is USSD?
USSD (Unstructured Supplementary Service Data) is a technology that allows mobile phone users to access a range of services by dialing specific codes, without the need for an internet connection. USSD services have become increasingly popular in various industries, as they offer an effective, low-cost solution for communication and information exchange.
USSD allows Global Texting
It works like SMS on any phone or texting app. USSD offers Telcos and
enterprises several client targeting options. USSD requires the correct solutions and technologies for telcos and organizations. Taulite’s USSD services help undeveloped countries access a wide audience.
USSD services’ accessibility, interactivity,cost-effectiveness, simplicity, and speed can transform how low-internet consumers use services. USSD promotes financial inclusion and digital inclusion in emerging nations.
What can USSD
do for Business?
USSD (Unstructured Supplementary Service Data) service offers several benefits, including:
Accessibility: All GSM phones include USSD, which does not require an internet connection.
Interactivity: USSD facilitates two-way contact between users and service providers, enabling real-time information and transactions. USSD services are cheaper than SMS or data, making them more affordable for low-income users.
Simplicity: USSD codes are easy to memorize, making services and transactions easier for users.
Speed: USSD transactions are processed in real time, enabling fast information and transaction delivery.
Service providers in poor countries with inadequate internet access may choose USSD to reach a big, diversified user base.
The Advantages of a USSD service
- It does not need an internet connection or data to function.
- When used as a self-service application for your customers, it lowers operating costs.
- Increased customer satisfaction when customers can serve themselves.
- It is compatible with almost every mobile phone.
- Works on a global scale.
- Menu that is easy to use and has real-time interactivity.
- Very cost-effective.
- SMS is up to seven times slower than two-way communication.
- Mobile banking is popular since it’s affordable and available on any mobile device.
- Use drop-down choices and queries to buy airtime or check your account balance.
- Integrating USSD with your ERP or CRM software to gather current client data is smart.
- Survey customers to receive honest feedback at low cost.
- USSD for contests and coupons.
- Internet purchasing conveniences like order confirmation and tracking.
Overall, USSD works on almost any mobile phone, whether it’s a low-cost or high-end smartphone. It is free for your clients to use and low-cost for businesses. It does not require data to function and only requires a connection to the GSM (Global System for Mobile Communications) network to function.
How USSD Benefits
Different Industries
USSD services are a versatile and cost-effective solution for a variety of industries. By leveraging this technology, organizations can provide valuable services and information to their customers, increasing accessibility and improving communication.
Financial
Banks and other financial institutions can use USSD services to provide customers with mobile banking services such as account balance inquiries, money transfers, and bill payments. This allows customers to access financial services from their mobile phones, even in areas with limited internet connectivity.
Education
USSD services can be used in the education sector to provide students with access to educational materials, such as exam preparation guides, study notes, and past papers. This can help to increase access to education for students in remote or rural areas.
Emergency Services
Emergency services, such as police and ambulance services, can use USSD services to quickly and effectively communicate with citizens. For example, citizens can dial a specific USSD code to report a crime, or to request medical assistance.
Healthcare
Healthcare providers can use USSD services to provide patients with information on health and wellness, as well as appointment scheduling and reminders. USSD services can also be used to collect data on disease outbreaks and monitor the spread of illnesses, making it a valuable tool in public health efforts.
Agriculture
USSD services can be used by agriculture organizations to provide farmers with information on best practices, market prices, and weather updates. This can help farmers make more informed decisions, leading to increased productivity and profitability.